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Processes:
Offset Lithography
The
most widely used printing process, offset uses the principle that
oil repels water and keeps image and non-image areas on the same
plane on the same plate. The plate is chemically treated on the
image areas to be ink receptive and water repellent. The non-image
areas are treated to be water receptive and ink repellant. The plate
is placed on a cylinder and first contacts rollers of water, then
the inked rollers. The image areas are now full of ink, the non-image
areas are saturated with water. The image is transferred (or offset)
from the plate to a rubber cylinder and then from the rubber cylinder
to the combined board or paper.
You
can recognize offset printing by a smooth print without embossing,
an ink ring or serrated edges.
PRO
- The main advantage is that offset produces a clearer impression
with excellent photograph and graphic reproduction. It can be used
on a wide variety of paper sizes and surfaces with both smooth and
rough finishes. On combined board it is best used with flutes of
size E, F or smaller. In addition, less ink is required for equal
coverage, drying is speeded, and smudging and set-off are reduced.
CON
- Not cost-effective for smaller runs.
COST
- $$$$
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