Digital Printing: Why Adopting It Will Increase Your Speed to Market

As a third-generation family business that has embraced the innovations in printing since 1935, Abbott Action Packaging has developed a strong reputation for our packaging capabilities. However we see ourselves as more than just a packaging company, we’re a solutions provider.

  • Our single-pass digital printer, The Barberán Jetmaster 1890, has an extensive list of capabilities that ensure your packaging looks perfect, saves you money, and gets to market on time.   
  • Our onsite graphic design and prepress experts manage your project from file prep,  proof to production.
  • As a G7 certified printer, you can ensure that your packaging and displays will be produced to your specific brand guidelines.
  • We take the logistics out of your printing challenges by utilizing our network of printers across the country.

Digital Printing Capabilities

Abbott Action was the first company in North America to embrace the capabilities of the 1890 Jetmaster. This single-pass printer provides flexibility when approaching both large and small orders. In fact, its capabilities are so extensive that our team named it, “The Beast From The East”. 

1. Flexible color selections and sizing requirements

“How many colors can I get?” has become a printing question of the past. Our UV inks can produce 95% of the Pantone library as well as a variety of simulated metallics. The expanded ink set includes cyan, violet, magenta, orange, yellow, and black. And even better–cost is not bound to the number of colors chosen but by the amount of ink used. 

To get your project as accurate as possible, our expert staff paired with our graphic reproduction technology replicates the design so it’s optimized for print. Pairing both human ingenuity and technological precision provides consistency and accuracy to every project. And size rarely matters. Our capabilities range is nearly boundless. We’re able to print up to 74 inches by 120 inches making us the leader in size range in the North East 

2. Quality Accuracy 

Digital printing is a stable and reliable method no matter how large your quantities get up to.  Our processes ensure the same print repeatability from the 1st and 30,000th print. The Barberan is G7 certified on both coated and uncoated substrates as well as our Epson P9000. Having both proofing solutions provides speed, flexibility, and cost-saving to our clients. 

3. Quicker time to market 

Digital printing has almost completely replaced lithography. The litho printing process involves sending a file out of the facility to obtain a physical proof that is then sent back for signature approval. This process can delay production by 7-10 days

Having in-house graphics and prepress allows us to manage and expedite file preparation. Utilizing a customized digital workflow, from the receipt of your file,  auto preflight, PDF and physical proofing process allows us to expedite your project in 2-3 days.

4. Cost savings

Traditional printing processes require the customer to purchase unique printing plates for each project. Using the digital printing method for most projects saves the customer money and time in a few different ways: 

  • One-and-done jobs 

Digital printing is the most efficient method in time and money for one-and-done jobs. The method is the most cost-effective because the customer avoids the need to purchase a printing plate. The digital printer eliminates costly printing by simply taking a file in a digital form. 

  • Multiple designs per order 

Without incurring any more cost, you’re able to send multiple designs to be printed within the same order. This saves money on costly one-time purchases and also allows companies to customize products and regionalize displays at an affordable price point. 

  • Efficiency

Using our single pass, double-sided printer gives you the flexibility to order the quantity you really need, eliminating the waste of extra ink and materials. 

We’re Your Solutions Provider

Our decades of experience allow us to provide you with the best solution that fits your packaging needs. Our capabilities ensure that your project starts with the finest raw materials, and is thoroughly monitored throughout every phase of the corrugated process all the way to distribution. 

If you’d like to learn more about how we can help you with your printing and packaging needs please don’t hesitate to get in touch.  

Additional Services

Structural Design

Our team can work closely with you to determine the structure that will work best to ship or display your product. For assured accuracy, we’ll produce an unprinted prototype for your approval. 

Graphic Design and Prepress

Our design center is filled with industry experts and state-of-the-art technology that ensure everything is aligned and colored to get the best possible results through production. 

3-D Renderings

A 3-D rendering is a great way to bring your package or display to life to help visualize how the end product will look before going into production. 

Sample Cutting

Our structural designers use CAD software and one of our Esko high-performance digital cutting tables to create a prototype of your product. We use our corrugated substrate that’s suited to hold your product, providing the opportunity to fully review the physical structure before production. Your prototype will look exactly the same once approved for production. 

Testing

We perform tests throughout the development process to verify that each product meets the functional performance and design requirements identified at the onset of the project. These range from structural and aesthetic evaluations throughout the duration of your production run. Our facility is Amazon APASS and ISTA 1-11 Certified.

Assembly

Based on your needs, we can assemble units for you to ship or ship flat to be assembled on location. Our assembly services include e-commerce units, P.O.P. floor displays, end caps and sidekicks, counter displays and PDQs, and pallet displays. 

Fulfillment

If you need to outsource your fulfillment, we offer delivery of your product to market. Limit the stress of coordinating by allowing our team to ensure the product arrives on time and in budget.